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Thursday, December 13, 2007


-stupid bra ads.-


I was in a horrible mood, I wanted to go home. I was in a horrible mood, the MRT station was crowded, I was going to overheat and die, and I wanted to go home.

What was in my way? People. And more people. They were all bunched up at the MRT gates, moving really slowly. Like they were moving in water. And unless it flooded and we turned amphibian within the hour, it shouldn't take that long to pass through the bloody MRT gates. I wanted to scream at them. I wondered moodily what was wrong with the lot of them, then happened to glance up. And then I realised.

The TV-thingamajiggy that usually screens videos about public transport safety and terrorism? It wasn't there. Instead of some serious-looking guy in a white shirt telling us to please inform our staff or call 999 about suspicious articles, there was a woman wearing nothing but a black frilly bra, pouting over her shoulder.

It was a freaking Triumph bra-ad.

At the MRT station. And the reason why everyone was moving so slowly was because the men were watching the ad. They were glancing up every nanosecond or other, and thus causing the gush of slow traffic behind them. What the hell.

After I got over missing my bus and fuming at SMRT, I thought over the matter. And I have a question.

So you advertise your product over the MRT gates. As much as I hate that, I have to admit that it is somewhat a good idea.

The only thing is, your ad contains a half naked woman brandishing skimpy clothing. Who will look at half-naked women in skimpy clothing the most? Men. And hello world? Men don't buy bras. Unless they have boobs. And if they do then they're not considered men.

I say, if you want to get the attention of women who actually buy your products, get some men to swing bras around.



| so spoken! @ 11:35 PM|

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